The 15th Superstar contest within the context of Marketing Services is over and the winners have been awarded.
The fair not only had to grapple with competing fair shows like EuroShop, it was also the weather
that thwarted the results of this years Marketing Services as high temperatures outside usually did
not force the trade visitors into the exhibiton halls.
Thus, the display Special Show area in the excellent new hall 3.1 was island-like with respect to
the little number of exhibitors presenting PoS solutions.
The Superstar contest with the display Special Show area was one of the very few attractions and
despite a slight decline in participation in comparison to last year the entered solutions were of high standard.
Unfortunately not all entered solutions could be among the winners and therefore a jury of experts with chairman Prof. Welfhard Kraiker judged all exhibits under the criteria Communication, Technical Realisation, Functionality, Design and Innovation and awarded the following winners:

Longterm Category 1
Bronze: Form.In Displays für HERMES Arzneimittel
Silver: GKS+Arndt Display für Edding AG
Gold: idee Display für ABT, Kempten

Longterm Category 2
Bronze: Werbetechnik Art of Display für Kanebo Cosm.
Silver: Deinzer GmbH für Radeberger Gruppe
Gold: Deinzer GmbH für REWE Group, Köln

Longterm Category 3
Bronze: Brand on Fire für Beiersdorf AG
Silver: decor metall für Techni Sat
Gold:Young Generation für ESPRIT


Shortterm
Bronze: Model AG für Kraft Foods
Silver: Schoepe Display für EMI Music Germany
Gold: Model AG für Kraft Foods

International
Bronze: Form.In Displays für Procter and Gamble
Silver: Willson&Brown für Brown-Forman Polska
Gold: Tchai Intern. BV für Samsung

Technical Realisation
Gold: Tchai Intern. BV für Samsung

Innovation
Gold: Model AG für Kraft Foods

Design
Gold: Schoepe Display für EMI Music, Germany